-
Personals and Dating is the largest online paid content
category online (in the U.S.), bringing in $469.5 million
in 2004. Consumer spending for dating and personals online
is
at an all time high. (source: Online Publishers Association
Online Paid Content U.S. Market Spending Report, March
2005)
- Monthly
subscriptions account for 65.3% of the online dating
and personals revenue. (source:
Online Publishers Association Online Paid Content U.S.
Market Spending Report, March 2005)
- Match.com gets about 55,000 new members a day in the
United States (Source: Trish McDermott, vice president
of Romance for Match.com - statement made to 60 Minutes
II in April 2004 in a segment called Love In The 21st Century)
- There are 90 million singles in the United States. (Source:
Marketdata Enterprises: The US Dating Services Market April
2004)
- It is estimated that the financial growth of online
dating will reach $642 million in 2008. (Source: Jupiter
Research)
- More than 20 million people use online dating
services (Source: Jupiter Media)
