Wednesday, October 20th, 2021


Dating Advice – Online Dating Refund


(Online Dating Newsletter – Dating Advice) Dear Dating Advice,

I was using a paid online dating service and had no success. In month #2, the online dating service automatically charged my credit card for another month. I called them the same day and requested a refund, but they refused, citing their Terms of Service. I was able to cancel my account, but how do I get a refund?

We get a chuckle from online dating services that claim that their automatic billing process is “for your convenience” when in reality it is a ploy to make more money.

Before answering your question, it’s first important to know how online dating services make money. Many services use affiliate programs to make money. They recruit Website owners and pay them a large sum to promote their service and get people to register. Some of our advertising is even affiliate advertising so that we can keep the newsletter free. However, in our case we also have an editorial policy that doesn’t allow “hyping” or “fake promoting” in order to make money.

When a person pays for an online dating service, the person (or Website) that referred them (and is part of their affiliate program) gets anywhere from 50% – 150% of that signup fee. This makes it hard for online dating services to have a full refund program because they could end up losing money instead of making money. So services have a very strict policy against giving refunds.

But in your case, you requested a refund on your month #2 payment and requested it the same day it was charged to your card. An ethical online dating service should promptly refund your money. If they don’t, here’s how you should proceed to get an online dating refund:

1) Ask to talk with a supervisor. Tell the supervisor that since you haven’t used the service since the second month billing you want a refund for the second month and you want your account canceled.

If that doesn’t work…

2) Tell the supervisor that you will be filing a complaint with the Better Business Bureau if your money is not refunded.  Ask them to cancel your account immediately.

If that doesn’t work…

3) File a complaint with the Better Business Bureau. Click here.

Do not log back into your account, because that gives the dating service proof that you “used the service” during the second month. You need to establish that you never logged back on. You can also write a letter and mail it via snailmail explaining the situation and stating that you have filed a complaint with the Better Business Bureau and will also file a complaint with your state’s Attorney General’s office for fraud since you paid for a service you didn’t use and didn’t intend to use.

The drawback with online dating services is that they charge you at the beginning of your new month, not the end. That’s why it’s important not to log back onto your account at anytime during your second billing period. This gives you more leverage when making your case. Good luck!

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4 Responses to “Dating Advice – Online Dating Refund”
  1. Noel says:

    Agree with all the above. Automated rebilling is one of the sneakiest ways online subscription services make their loot. Believe it or not, they get away with it because most people just let it go and do not bother with a refund.

    Take all of the steps above and you will likely get your just due.

  2. Krish says:

    As a matter of fact, automatic rebilling benefits both – the user (Customer) as well as the site owner (Merchant). From the perspective of the user, he need not enter the payment information once again and forget about keeping an eye on renewal dates. Websites which have auto-renewal option, also offer the option of cancellation of the recurring bill. Once you cancel the subscription they shouldn’t charge you in the next billing cycle.

    The refund policy differs from one site to another and that’s why it is important to read the TOS (terms of service) before paying for the service.

  3. Lori says:

    Although rebilling is sneaky, it is up the consumer to be aware of the activity that is going to occur on their account. Before you sign up for anything it is important to be aware of the reply by dates to avoid spending extra money.

    I don’t know if “no luck” however, can justify a refund from the dating site – it’s not their fault unless an explicit gaurantee was made.

  4. Sam says:

    Dont bother with the BBB, they are a complete joke and you will not likely get you anything for your time. To get a refund just call your credit card company and do a chargeback, tell the credit card company that you canceled the service. Per the credit card merchant agreements the business MUST prove you used the service after the billing or refund the money reguardless of the refund policy.

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